Tue, 2 June 2015
Ep. 52: Greg Goodfried on Collaborating with YouTubers, Managing Digital Talent and Building Audience
Greg Goodfried joined the show this week for Episode # 52.
Greg was a trailblazer in the online "viral video" world back in 2006, when he created the epic online videos series: LonelyGirl15. This was back when "viral videos" were a big thing. He then went onto be a founder of EQAL, one of the first digital media companies to partner celebrities with major brands.
He's now a digital agent at UTA in Los Angeles, and we stopped by the his office to this week for Stories From the Influencer Economy.
Greg is passionate about partnering with YouTubers, Viners, and Instagram creators, and helping them grow and monetize their business opportunities. He manages online talent, helping them to build out long term financial opportunities from their work.
We talked in detail about how YouTubers and online creators collaborate build their audiences and what habits make a successful YouTuber. We also talk about how the normal person can grow their own social media and video followings. And we agree that "being a good" person goes a long way to create success in the online world. Greg also shares stories about working with YouTubers like Shane Dawson and iJustine, and how he created a web phenomenon with LonelyGirl15
Ryan on Twitter: https://twitter.com/ryanjwill
Influencer Economy website: http://www.influencereconomy.com/
Greg on Twitter: https://twitter.com/GregGoodfried
Greg on LinkedIn: https://www.linkedin.com/in/greggoodfried
Listen to all our The Influencer Economy episodes and subscribe on iTunes: https://itunes.apple.com/us/podcast/stories-from-influencer-economy/id820744212?mt=2